Free Homepage Development Program Now Accepting Applications from Small Businesses

NEW YORK, NY — August 1, 2026 — Small business owners, startups, and local enterprises can now apply for free custom homepage development through the 2026 Digital Empowerment Initiative, a pro bono program launched by independent web design specialist Stone Felicia. The program provides no-cost homepage creation on major content management platforms, including Shopify, WordPress, and Webflow, to help businesses establish a professional online presence.

The initiative works by allocating development resources to build foundational homepages tailored to each business's operational needs. Interested business owners can visit the agency's website and submit a brief form outlining their business type, goals, and preferred platform. A team of developers reviews applications and selects candidates based on need and alignment with the program's objectives. Successful applicants may also receive guidance on content creation, basic SEO, and ongoing maintenance tips.

According to the announcement, maintaining an active, mobile-responsive website is essential for customer acquisition, but high development costs often prevent emerging businesses from establishing a digital footprint. The program addresses this by removing the initial financial barrier of homepage development, allowing enterprises to establish a professional standard online.

"The primary objective of this initiative is to assist business owners in transitioning from an initial concept to a functional digital execution," said Stone Felicia, founder of the program. "By removing the initial financial barrier of homepage development, the program allows enterprises to establish a professional standard online."

The homepages created under the initiative will include essential features such as clear navigation, contact information, business hours, and integration with social media profiles. Additionally, each homepage will be optimized for fast loading speeds and accessibility.

The initiative is timely, as small businesses represent 99.9% of all businesses in the United States and employ nearly half of the private workforce. According to a 2025 report by the U.S. Small Business Administration, only 71% of small businesses have a website, and among those without one, cost and lack of technical expertise are cited as the primary barriers. The Digital Empowerment Initiative addresses these challenges by offering professional web development at no cost.

Consumer behavior continues to shift toward online research and purchasing. Studies show that 81% of consumers research a business online before making a purchase, and 50% of them will visit the company's website as their first action. A well-designed homepage serves as a digital storefront and builds trust and credibility.

Stone Felicia, a seasoned web designer with over a decade of experience, has worked with clients ranging from local artisans to tech startups. Her approach emphasizes user-centric design, mobile responsiveness, and search engine optimization (SEO) best practices.

In addition to the pro bono homepage allocation, the agency offers commercial web development services, including full-scale website creation, interface design, structural platform updates, and comprehensive site overhauls for existing digital properties. These services cater to various sectors, including retail, professional consulting, and e-commerce. For businesses ready to expand beyond a single page, Stone Felicia's team can build multi-page websites with e-commerce functionality, custom graphics, and advanced analytics. They also provide ongoing support, including security updates, performance monitoring, and content management training.

The application process is straightforward: interested business owners can visit the agency's website and submit a brief form. Applications are processed on a first-come, first-served basis due to limited development resources and scheduling capacity. The 2026 Digital Empowerment Initiative is expected to run through the end of the year, with a limited number of slots available each quarter.

Details about the initiative's availability, platform compatibility, and broader commercial services are available on the agency's website. For more information, including eligibility criteria and application deadlines, visit www.stonefelicia.com/digital-empowerment.

Media Contact

Contact person: Stone Felicia, Lead Web Designer
Company: Stone Felicia Web Design
Website: https://www.fiverr.com/s/pdWGAGR